File Type iTunes Video File IconiTunes Video File
File Format Proprietary (Apple)
Usage Open manually
Rank ★ ★ ★  Common

Video files downloaded from the iTunes Store have an ".m4v" extension. They may be protected, meaning they can only be opened on an authorized computer.

Examples of videos that can be downloaded from the iTunes Store include movies, TV shows, and music videos. They can be viewed on a computer, transferred to an iPod, or played on a television using Apple TV.

Open With

IconMicrosoft Windows Media Player

IconApple iTunes

IconNullsoft Winamp


IconApple iTunes

IconApple QuickTime Player

IconEltima Elmedia Player


IconVideoLAN VLC media player

IconPCF Miro

Updated June 1, 2009