Glossary of Computer and Internet Terms

Term of the Day

Stands for "Pay Per Lead." PPL is similar to CPL, but measures the cost per lead from the advertiser's perspective. For example, if an advertiser pays $500 for 1,000 leads, the advertiser's average PPL is $0.50 ($500 ? 1000). Leads can be anything ... Read More

Computer Glossary

Simple Definitions of Computer and Internet Terms

Term of the Day

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